Product Design

Kamlesh Roy
4 min readMar 11, 2021

Process:

Goals & Sprint Questions

- 2 Year Goal

Map and Flow of the Product- User Flow

Q1- Who is the user

Q2- what is their Goal's

Q3- What are the steps to complete their goals

Lightening Demos

- Case studies on different products why we liked it

IBMB
Phone pay — Simple and minimal clicks
Shopify

  • Creation of storyboard ( low fidelity's
    - High fidelity's

Realtime board( Basecamp )

What are design best practices?

-Words, Declutterness, clarity
-Validation
-Testing, Being humble, Delight users.
-Words: People don’t read
-Write with your heart and edit with your brain
-Consistency is the key
-Sorting the content on priority
-perfection is achieved when there is nothing left to take away
-Reduce the users effort
-100 clear screen is always better than 1 cluttered
-Smooth user journey without any confusion
-Ego kills design, It stops Learning and is the biggest enemy of design
-Never be satisfied , become mindful and honest
-it is not for us it is for users
-Whitespaces
-connecting feelings with features

What makes any online sale a true success:#

  • 50% — product quality.
    — 5% — brand name (this finding fully disrupts the myth that the more solid and famous the brand, the more sales it makes online)
    15% — interaction with customer (e.g. engagement in social media, tech support, etc)
    -10% — promotion
    — 20% = user currency (7%) + translation / localization (5%) + payment methods (5%) + user support (3%)

Agile Methods:

  • Getting the Backlogs and converting that to sprint
  • Daily stand up with the team on the progress

How to set up a Minimum Viable Product (MVP)

https://medium.com/innovation-machine/from-a-problem-to-a-well-defined-mvp-in-8-steps-88efa12c1345

https://systango.medium.com/minimum-viable-product-development-define-user-stories-4d9b2d90c6a6

Partner meetings, we piloted co-design sprints. For two weeks, a product designer and system designer sat side-by-side to co-create a new filter sidebar so our guests can more easily find homes and experiences. The sprint included a debrief with the product research team, and user testing by the end of the first week.

The field of product design is constantly evolving. New methods and processes constantly change the game for designers. Part of the reason for these changes is a result of innovators who try to meet the growing challenges of product design that are faced every day.

There were also daily desk critiques with managers. This allowed designers to receive nearly real time feedback, and to keep moving things forward. In the second week, the product-and-system pair presented their work to their respective teams together, and received guidance from engineering, data science, and content strategy. As a result of the co-design sprint and support from additional teams, the pattern was updated in the product and submitted to our DLS component template for all teams to use.

  • Development Speed — Many design processes can be improved, and there are a lot of ways for the process to be slowed down. It’s very easy to get to a place where the design is being constantly and endlessly revised or some parts of the process are being done inefficiently.
  • Complexity Management — Both the design process and the product itself can suffer from far too much complexity. If the product is overly complex, usability may prove difficult. If the design process is too complex, error and redundancy may creep into development.
  • Customer Involvement — Part of product design is keeping the clients and potential customers involved; however, focused, incisive questions are needed in order to get the appropriate feedback that will move the project forward. It’s very easy to people outside the design process to give opinions that are not productive.
  • Sustainability — Some designers have killer design ideas, but they’re not sustainable either on an economic or environmental level. The product may have an amazing design, but it costs far too much to produce in large quantities. Furthermore, the use of recyclable and natural materials ensures good global citizenship. By taking this into account, the best designers can ensure that the product design can be continued far into the future.

Networking — By staying in touch with the best manufacturing companies, designers are provided with the best possible input from leading experts in materials. Cultivating those relationships and relationships with other business leaders is crucial for long-term success.

https://airbnb.design/systems-thinking-unlocked/

-Designing for a changing world Inside our mission to revamp the product for shifting consumer needs

-Capturing the Bigger Picture A grassroots approach to photographing the world

Medlife — Medicine Online

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